ARCHIGRAM: Dia: Beacon

Visiting Dia: Beacon was an amazing experience. It is a colossal gallery. While viewing the art, I could feel my heart start to race – an unconscious reaction usually reserved for viewing masterpieces. But while the art at Beacon is quite good, it’s not great. At least not to me. Nothing against Agnes Martin or Walter De Maria, but their work just doesn’t evoke a visceral reaction. And yet, there’s something about the enormity of the space and the perfectly diffused light that had profound affect on my perception of the art. Everything felt important. The architecture transformed every work of art on display.

Originally built in 1929, the former Nabisco box factory was designed by the cookie company’s chief architect Louis N. Wirsching, Jr. and, in a move that Warhol would appreciate, renovated in 2003 by the Dia Art Foundation. Artist Robert Irwin and the art & architecture collaborative OpenOffice transformed the 300,000 sq ft space into a museum that can easily accommodate massive works of art by Richard Serra, enormous versions of Sol Lewitt’s wall drawings, and Donald Judd’s repetitions of one thing after another. #lwb

[Architecture via Instagram]